{"id":14250,"date":"2025-03-04T20:25:25","date_gmt":"2025-03-04T19:25:25","guid":{"rendered":"https:\/\/smartechnology.com.tn\/?page_id=14250"},"modified":"2025-09-05T16:35:41","modified_gmt":"2025-09-05T14:35:41","slug":"ai-powered-cvm","status":"publish","type":"page","link":"https:\/\/smartechnology.com.tn\/fr\/solutions\/opco-systems\/ai-powered-cvm\/","title":{"rendered":"CVM aliment\u00e9 par l'IA"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"14250\" class=\"elementor elementor-14250\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1e0f12e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1e0f12e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-58de7d0\" data-id=\"58de7d0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b7a8f0f elementor-widget__width-inherit animated-slow elementor-invisible elementor-widget elementor-widget-image\" data-id=\"b7a8f0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/smartechnology.com.tn\/wp-content\/uploads\/elementor\/thumbs\/distributed-cloud-data-16409-r7xfh5pcex0mfqn8lcdexknu5iafkbjo9vsw08odc8.jpg\" title=\"distributed-cloud-data-16409\" alt=\"distributed-cloud-data-16409\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8529957 elementor-widget elementor-widget-text-editor\" data-id=\"8529957\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>La solution Customer Value Management (CVM) est con\u00e7ue pour aider les fournisseurs de services de communication (CSPs) \u00e0 renforcer l\u2019engagement client, r\u00e9duire le taux de d\u00e9sabonnement et stimuler la croissance des revenus gr\u00e2ce \u00e0 des analyses avanc\u00e9es et des exp\u00e9riences personnalis\u00e9es.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c78c6e6 elementor-widget elementor-widget-heading\" data-id=\"c78c6e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Fonctions Principales<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ae161f7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ae161f7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-4ed6ee0\" data-id=\"4ed6ee0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-895abee elementor-widget elementor-widget-rsfeatureslist\" data-id=\"895abee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"rsfeatureslist.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t \n\n        <div class=\"rs-features-list-content\">        \n\n                                    <ul class=\"rs-features-list\">\n                                                    <li class=\"elementor-repeater-item-0348abf\">\n                                                                    <i class=\"fa fa-check-circle\"><\/i>\n                                                                <span class=\"rs-feature-text\"><b>Int\u00e9gration IA et apprentissage automatique:<\/b> Utiliser des algorithmes d\u2019IA et d\u2019apprentissage automatique pour pr\u00e9dire le comportement des clients, \u00e9valuer le risque de d\u00e9sabonnement et recommander des actions personnalis\u00e9es sur les canaux pr\u00e9f\u00e9r\u00e9s. <\/span>\n                            <\/li>\n                                                    <li class=\"elementor-repeater-item-cb9e02c\">\n                                                                    <i class=\"fa fa-check-circle\"><\/i>\n                                                                <span class=\"rs-feature-text\"><b>Profils clients unifi\u00e9s (Customer 360):<\/b> Consolider les donn\u00e9es provenant de diverses sources pour cr\u00e9er des profils clients complets, permettant de mettre en place des strat\u00e9gies d\u2019engagement personnalis\u00e9es. <\/span>\n                            <\/li>\n                                                    <li class=\"elementor-repeater-item-88cbb66\">\n                                                                    <i class=\"fa fa-check-circle\"><\/i>\n                                                                <span class=\"rs-feature-text\"><b>Engagement contextuel en temps r\u00e9el:<\/b> Fournir des interactions pertinentes et opportunes en int\u00e9grant les donn\u00e9es de plusieurs points de contact, am\u00e9liorant ainsi la satisfaction client et les taux de conversion. <\/span>\n                            <\/li>\n                                                    <li class=\"elementor-repeater-item-e173c11\">\n                                                                    <i class=\"fa fa-check-circle\"><\/i>\n                                                                <span class=\"rs-feature-text\"><b>Analyses avanc\u00e9es et rapports:<\/b> Fournir des analyses approfondies sur la performance du r\u00e9seau, le comportement des clients et les tendances du march\u00e9 pour guider les d\u00e9cisions strat\u00e9giques. <\/span>\n                            <\/li>\n                                            <\/ul>\n                            \n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d718081 elementor-widget elementor-widget-heading\" data-id=\"d718081\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Modules cl\u00e9s<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6b6f40 elementor-widget elementor-widget-rsfeatureslist\" data-id=\"b6b6f40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"rsfeatureslist.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t \n\n        <div class=\"rs-features-list-content\">        \n\n                                    <ul class=\"rs-features-list\">\n                                                    <li class=\"elementor-repeater-item-0348abf\">\n                                                                    <i class=\"fa fa-check-circle\"><\/i>\n                                                                <span class=\"rs-feature-text\"><b>Gestion de campagnes:<\/b> Automatiser les campagnes marketing avec des fonctionnalit\u00e9s telles que la segmentation des audiences, l\u2019automatisation des workflows et l\u2019analyse des performances pour optimiser les actions de communication. <\/span>\n                            <\/li>\n                                                    <li class=\"elementor-repeater-item-cb9e02c\">\n                                                                    <i class=\"fa fa-check-circle\"><\/i>\n                                                                <span class=\"rs-feature-text\"><b>Gestion de la fid\u00e9lit\u00e9:<\/b> Mettre en place des r\u00e9compenses par niveaux, l\u2019accumulation de points et des int\u00e9grations partenaires pour renforcer la fid\u00e9lit\u00e9 des clients et encourager les achats r\u00e9p\u00e9t\u00e9s. <\/span>\n                            <\/li>\n                                                    <li class=\"elementor-repeater-item-88cbb66\">\n                                                                    <i class=\"fa fa-check-circle\"><\/i>\n                                                                <span class=\"rs-feature-text\"><b>Gamification:<\/b> Renforcer l\u2019engagement des clients en int\u00e9grant des \u00e9l\u00e9ments ludiques dans l\u2019exp\u00e9rience utilisateur, incitant \u00e0 des interactions continues et \u00e0 l\u2019attachement \u00e0 la marque. <\/span>\n                            <\/li>\n                                                    <li class=\"elementor-repeater-item-e173c11\">\n                                                                    <i class=\"fa fa-check-circle\"><\/i>\n                                                                <span class=\"rs-feature-text\"><b>Analyses avanc\u00e9es:<\/b> Utiliser la mod\u00e9lisation pr\u00e9dictive et la visualisation des donn\u00e9es pour extraire des informations exploitables, soutenant ainsi la prise de d\u00e9cisions \u00e9clair\u00e9es. <\/span>\n                            <\/li>\n                                            <\/ul>\n                            \n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-56025f8 e-grid e-con-boxed e-con e-parent\" data-id=\"56025f8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8cb806c elementor-invisible elementor-widget elementor-widget-rs-progress-pie\" data-id=\"8cb806c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"rs-progress-pie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\n\t<div class=\"rs-pie-content\">\n\t\t<div id=\"rs-pie-156255\" class=\"rspie-title-center\" data-percent=\"33\">\n\t\t\t<span class=\"rspie-value\"><\/span>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t<div class=\"number\">Augmentation des taux de r\u00e9ponse aux campagnes : Une personnalisation am\u00e9lior\u00e9e conduit \u00e0 des actions marketing plus efficaces<\/div>\n\t\t\t<\/div>\n\n\t<script type=\"text\/javascript\">\n        jQuery(document).ready(function () {\n            jQuery('#rs-pie-156255').pieChart({\n                barColor: '#090E40',\n                trackColor: '#E9E9E9',\n                lineCap: 'round',\n                lineWidth: 8,\n                size: 120,\n                onStep: function (from, to, percent) {\n                    jQuery(this.element).find('.rspie-value').text(Math.round(percent) + '%');\n                }\n            });\n        });\n\n    <\/script>       \n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a08bf9 elementor-invisible elementor-widget elementor-widget-rs-progress-pie\" data-id=\"4a08bf9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"rs-progress-pie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\n\t<div class=\"rs-pie-content\">\n\t\t<div id=\"rs-pie-1431820\" class=\"rspie-title-center\" data-percent=\"12\">\n\t\t\t<span class=\"rspie-value\"><\/span>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t<div class=\"number\">Augmentation de l\u2019ARPU (revenu moyen par utilisateur) : Des strat\u00e9gies cibl\u00e9es contribuent \u00e0 accro\u00eetre le revenu par client<\/div>\n\t\t\t<\/div>\n\n\t<script type=\"text\/javascript\">\n        jQuery(document).ready(function () {\n            jQuery('#rs-pie-1431820').pieChart({\n                barColor: '#090E40',\n                trackColor: '#E9E9E9',\n                lineCap: 'round',\n                lineWidth: 8,\n                size: 120,\n                onStep: function (from, to, percent) {\n                    jQuery(this.element).find('.rspie-value').text(Math.round(percent) + '%');\n                }\n            });\n        });\n\n    <\/script>       \n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4947eab elementor-invisible elementor-widget elementor-widget-rs-progress-pie\" data-id=\"4947eab\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"rs-progress-pie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\n\t<div class=\"rs-pie-content\">\n\t\t<div id=\"rs-pie-1126674\" class=\"rspie-title-center\" data-percent=\"11\">\n\t\t\t<span class=\"rspie-value\"><\/span>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t<div class=\"number\">R\u00e9duction du taux de d\u00e9sabonnement :  Un engagement proactif et des exp\u00e9riences personnalis\u00e9es am\u00e9liorent la fid\u00e9lisation des clients <\/div>\n\t\t\t<\/div>\n\n\t<script type=\"text\/javascript\">\n        jQuery(document).ready(function () {\n            jQuery('#rs-pie-1126674').pieChart({\n                barColor: '#090E40',\n                trackColor: '#E9E9E9',\n                lineCap: 'round',\n                lineWidth: 8,\n                size: 120,\n                onStep: function (from, to, percent) {\n                    jQuery(this.element).find('.rspie-value').text(Math.round(percent) + '%');\n                }\n            });\n        });\n\n    <\/script>       \n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cfeef9c elementor-invisible elementor-widget elementor-widget-rs-progress-pie\" data-id=\"cfeef9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"rs-progress-pie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\n\t<div class=\"rs-pie-content\">\n\t\t<div id=\"rs-pie-3600771\" class=\"rspie-title-center\" data-percent=\"20\">\n\t\t\t<span class=\"rspie-value\"><\/span>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t<div class=\"number\">Am\u00e9lioration des scores NPS\/CSAT : Des indicateurs de satisfaction client renforc\u00e9s refl\u00e8tent une meilleure qualit\u00e9 de service et un engagement accru <\/div>\n\t\t\t<\/div>\n\n\t<script type=\"text\/javascript\">\n        jQuery(document).ready(function () {\n            jQuery('#rs-pie-3600771').pieChart({\n                barColor: '#090E40',\n                trackColor: '#E9E9E9',\n                lineCap: 'round',\n                lineWidth: 8,\n                size: 120,\n                onStep: function (from, to, percent) {\n                    jQuery(this.element).find('.rspie-value').text(Math.round(percent) + '%');\n                }\n            });\n        });\n\n    <\/script>       \n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Customer Value Management (CVM) solution is designed to help Communication Service Providers (CSPs) enhance customer engagement, reduce churn, and drive revenue growth through advanced analytics and personalized experiences. Core Capabilities AI &amp; Machine Learning Integration: Utilizes AI and ML algorithms to predict customer behavior, assess churn risk, and recommend personalized actions across preferred channels. Unified&#8230;<\/p>","protected":false},"author":4,"featured_media":0,"parent":14181,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-14250","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/smartechnology.com.tn\/fr\/wp-json\/wp\/v2\/pages\/14250","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smartechnology.com.tn\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/smartechnology.com.tn\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/smartechnology.com.tn\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/smartechnology.com.tn\/fr\/wp-json\/wp\/v2\/comments?post=14250"}],"version-history":[{"count":73,"href":"https:\/\/smartechnology.com.tn\/fr\/wp-json\/wp\/v2\/pages\/14250\/revisions"}],"predecessor-version":[{"id":15900,"href":"https:\/\/smartechnology.com.tn\/fr\/wp-json\/wp\/v2\/pages\/14250\/revisions\/15900"}],"up":[{"embeddable":true,"href":"https:\/\/smartechnology.com.tn\/fr\/wp-json\/wp\/v2\/pages\/14181"}],"wp:attachment":[{"href":"https:\/\/smartechnology.com.tn\/fr\/wp-json\/wp\/v2\/media?parent=14250"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}